Content Strategist + Editor for Growing Personal Brand — Unpaid, Portfolio Building

I run a personal brand account (@justgowordly on TikTok) built around my story — growing up in a cult, going to Stanford, working as an investment banking analyst, then stepping away to travel and figure out my next chapter, with documentary filmmaking and writing as the longer-term goal. It's very early, but one video out of 5 posted hit 116k views, and I'm looking for someone to help take it from "promising" to "growing a real following." What I need: Someone to help shape content strategy — tell me what to film, what formats/trends are working, help plan a posting cadence Someone to edit raw footage into finished posts — both travel content and talking-head videos I send over Someone who takes ownership of the account's growth, not just executes one-off edits What I'm looking for in a person: Strong communication — tells me what's working, what's not, and pushes back when they disagree Ownership mentality — treats this like it's partly theirs, not a task list Trustworthy — I'll be sending raw, sometimes personal footage before it's public What's in it for you: Portfolio material around growing a real account from the ground up, with a documented before/after (116k-view video already in hand) Creative input on strategy, not just execution — this is a collaboration, not a gig Credit, and a letter of recommendation/reference once we've built a track record together Long-term angle: this account also doubles as a proof-of-concept for a documentary and memoir project I'll eventually raise funds for — if it grows, so does the story you get to point to This is unpaid to start. I have a short collaboration agreement to walk through so expectations are clear on both sides, and I'd want to hop on a call first to see if it's a fit.

Comfortable editing short-form vertical content (Reels/TikTok) — pacing, captions, trending audio/effects Some portfolio or sample work to share, even if informal (personal projects, class work, other collabs) Reliable communication — able to check in regularly and turn around edits on a rough weekly cadence Comfortable giving input on content strategy, not just executing edits handed to you Able to commit for a few months minimum — this is a growth project, not a one-off edit